Table of Contents – November 2017 – Vol. 208, No. 11

On the Theme: Southern Hospitality

Southern Style
Exploring the Deep South’s graceful floral design aesthetic.

Decorating the Mississippi Governor’s Mansion for the Holidays
Behind the scenes with Maidenhair Floral & Event Design as staff deck out a National Historic Landmark.

Five Ways I’ve Learned To Use  Pinterest As a Sales Tool
Pinterest can be a double-edged sword for wedding florists, but here are some tips for  using it to your advantage.

Slow Flowers Journal
The fourth issue of the newest feature in Florists’ Review is here! Ideas and information about local, seasonal and American-grown botanicals, told through stories of florists, flower farmers and influential voices of the Slow Flowers movement.

Departments

DIGITAL
INSTAGRAMMER OF THE MONTH

TECHNIQUE
THE CHRYSALIS
COMPOSITE GARLAND
FESTIVE FEATHERED GARLAND
TAILORED WREATH

INSPIRATIONAL
COUNT YOUR BLESSINGS

PRODUCT
PRODUCTS IN BLOOM

Q&A
Jessica Petty Smith

TRENDS
THE NEW SOUTH: TRENDS AND SOUTHERN STYLE

FROM THE PUBLISHER
The Business of Floral Design is a Creative Process That Needs Tending

EVENTS
FLEURAMOUR 2017
EUROFLEURS 2017
ART IN THE ELEMENTS
UNITED WHOLESALE FLOWERS
PETALS AND PLATES
#FLORACHOPPED
CALENDAR

 

CLASSIFIEDS
PRODUCT SOURCES
ADVERTISERS INDEX

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