NEW TRENDS FORECAST FOR FLORISTS

The 2016-2017 edition of “The American Floral Trends Forecast” is now available in the January 2016 issue of Florists’ Review and includes four themes – Luxe Avenue, Park Manor, Pearl Lane and Casa Tropicana. These four trends were developed by the publication’s trends committee and brought to life by Creative Director J. Keith White, AIFD.

Each theme is complete with relevant cut flowers, floral design styles, accessory items, color palettes and more, which will assist florists and floral designers in developing cutting-edge products and services for retail consumption.

If you missed this biennial report in our January 2016 issue, or if you would like additional copies, it is now available in our Bookstore. The trends are expected to continue to grow in popularity during the next two years.

Florists’ Review publishes this in-depth trend report biennially, along with co-sponsors California Cut Flower Commission (CCFC), Design Master Color Tool, Lion Ribbon Company, Napco and Smithers-Oasis Company, all of which provided materials for this publication.

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