Florists' Review Magazine® :: Your monthly magazine for operating a successful floral business

Do you sell to both traditional florists and supermarket florists? With two magazines and total market coverage, WE CAN HELP!
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In March 2002, two great magazines in the floral joined under the same publishing house, Florists' Review Enterprises, Inc. *Florists' Review* is the leading magazine of traditional retail florists. Super Floral Retailing is the leading magazine for supermarket and large-volume floral buyers. Ads in both magazines will reach nearly every florist and floral buyer in the industry -- nearly 48,000 retail shops and supermarket floral departments. And the best part? Your ad has extremely limited overlap in the circulations of *Florists' Review* and Super Floral Retailing, unlike an ad in Flowers& or Floral Management, which have extensive overlapping circulation not only with each other but also with *Florists' Review* and Super Floral Retailing. Also, your ad is being seen by readers who want to read both magazines. *Florists' Review* subscribers pay for their magazines, and Super Floral Retailing is offered only to qualified subscribers who meet the magazine's specific standards. Flowers& and Floral Management send their magazines as part of an association membership package. Their "readers" do not specifically request subscriptions.
Reach buyers who make the purchasing decisions and who you can be assured will read your ads. Buy-two-get-it-all. Contact your account representative at either magazine. She will help you reach the right buyer for your products.
Advertising, contact: Lisa Strydom Sue Lafferty Kelly Langer Brian Rodehorst	Advertising, contact: Lisa Strydom Kelly Langer