Retail Florists in Crisis: The Wire-Service
A look at how the wire-service business has changed for florists and
an analysis of the role wire services should play in florists’
Creative ways to arrange permanent, preserved and dried materials
for a full season of home and office display.
Freeze-dried flower supplier Avalane showcases captivating
compositions from six European designers in this book.
Welcome some ready-made décor pieces into your shop; they’re sure to
brighten doors and entryways for summer.
Coordinated marketing, along with a focus on the unusual, help make
Twigs & Moss a St. Louis destination for quality permanent and dried
Upcoming national and international floral conventions provide
plentiful educational and networking opportunities.
To Market, To
A preview of this summer’s hottest gift shows and why you should go.
How To Shop a
Make the most of your gift show experience with these 35 helpful
planning, buying and follow-up tips.
Asocolflores chairman recalled as a “great ambassador for the floral
by Frances Dudley, AAF
Jay Conrad Levinson
Product Source Guide
Elements of Style
by Talmage McLaurin, AIFD
Florists' Review Bookstore
yarrow, cockscomb (Celosia), giant thistles, Proteas, pomegranates
and salal leaves from Mountain Farms; planter from Jackson Pottery.
• To read and see more,
here to purchase the current issue of Florist's Review.
Exciting bonuses this month online:
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Topeka, KS 66604
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