Valentine’s Day Options
Eleven arrangements, in various price points, to consider for your 2009 holiday menu.

Twelve of a Kind
Three creative ideas for “dozen-rose” designs.

Tulsa Florist Gets a Fresh Look
Toni’s Flowers & Gifts expands and updates for its second quarter century.

Love Notes
Florists share the holiday specials that sent massive messages of love for Valentine's Day 2008.

Yikes! Valentine’s Day is on a Saturday
Seven seasoned florists from across the country share their ideas for making the most of weekend Valentine’s Days. r>
Valentine Sales: A Look Back
How florists fared for the 2008 holiday.

Winter Gift Show Preview
The scoop on upcoming gift markets and top reasons you should attend.

FlorEcuador Agriflor 2008
The 12th International Flower Trade Show showcases some of the finest fresh-cut flowers and floral services in the world.


on the cover:
Pink Heart-shape Vases from burton + BURTON; reindeer moss from Knud Nielsen Company; miniature Gerberas from favorite supplier.

Photography by Stephen Smith

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Valentine's Day


Happy Holidays from Florists' Review
Biz Bits

Shop Special
by Sharon Leicham
How To

Fresh Flower
by Steven W. Brown, AIFD
Valentine Gallery
What's New

Hot Topic
by Glennis Wright
Practical Floristry
by Teresa P. Lanker
Employment Management
by Donald Cooper, CSP

Calendar of Events
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Advertisers Index
Product Source Guide
Elements of Style
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