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MOTHER’S DAY
Smart Start to Mother’s Day
Six do-able designs, with guidance for planning, ordering and
assembly, help to get your holiday off to a bright beginning.
Feminine Forms
Coordinating containers, in two shapely silhouettes, offer divergent
pairs of price-pointed alternatives for Mother’s Day.
Pretty as a Pitcher
Four easily created and delivered designs for Mother’s Day,
featuring trendy,
keepsake vessels.
Chocolate in Bloom
Stylish packaging upgrades for plant designs in hip color combos.
Thoroughly Modern Moms
Resurrect interest in Mother’s Day corsages with these sparkling
design ideas.
Market Sharing
How to work with competing industries to capture Mother’s Day
dollars.
St. Croix Floral Company: A One-Stop Shop
Beautifying homes inside and out, this Wisconsin business puts the
“full” and the “service” in “full-service” horticulture company.
Floral Promotion: Past, Present and
Future
Current efforts to create a national marketing campaign are the
latest in a long tradition of industry promotional activities.
PLANTS AND GARDEN
Hot in Pots
The best in blooming beauties for Mother’s Day.
Garden Trends 2007
A look at the 12 hottest directions in exterior design to help you
understand what consumers want for their outdoor spaces.
Garden Gallery
A guide to suppliers of distinctive outdoor décor and nature-themed
products.
America in Bloom
This nationwide community beautification program offers a novel way
to market your business and improve your community at the same time.
on the cover:
MATERIALS: 10.5-inch Brass French Vase from Jamali
Garden Supplies; Gerberas and miniature Gerberas from favorite
suppliers.
Photography by Stephen Smith
• To read and see more,
Click
here to purchase the current issue of Florist's Review. |
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Reviewing Stand by Frances Dudley, AAF
Biz Bits
design
Under Forty
Wedding
Sympathy
Technique
Display
Tradition
Permanents
How To
product
Trends
Fresh Flower by Steven W.
Brown, AIFD
What's New
business
Hot Topic by Glennis Wright
Practical Floristry by Teresa P. Lanker
Success Strategies by Tim Huckabee
Briefs
Florists' Review Bookstore
Classifieds
Advertisers Index
Product Source Guide
Elements of Style by Talmage McLaurin, AIFD
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