Floral Design 2009
Eight industry professionals look forward in floral and share tips for the coming year.

Interior Design
Four celebrity designers share their insights into decorating trends.

Last-minute Valentine Tricks
Seven techniques for creating fast and easy fresh Valentine’s Day arrangements.

Ravishing Roses
Affordable arrangements that feature new and favorite varieties.

All Bases Covered
Florida couple brings international flair and a technology focus to Petal Designs and its related businesses.

2009 State of the Industry
Stan Pohmer provides a sobering yet optimistic look at the challenges and opportunities for retail florists in his fifth annual report.

40 Secrets for Economic Survival
Award-winning florists share ideas for winning in a losing economy.

Jump-start for 2009
Seven strategies to poise your business for success this year.


on the cover:
‘Silver Stone’ roses from Royal Flowers; statice, seeded Eucalyptus, dusty miller and rue (Ruta) from favorite suppliers; Stainless Steel Square Vase from Zimax; Big Head Pins from Milton Adler Co.

Photography by Stephen Smith

• To read and see more, Click here to purchase the current issue of Florist's Review.


Valentine's Day


Reviewing Stand
by Frances Dudley, AAF
Biz Bits

Shop Special
How To

Fresh Flower
What’s New

Hot Topic by Glennis Wright
Guerrilla Marketing
by Jay Conrad Levinson


Florists' Review Bookstore
Industry Calendar
Product Source Guide

Advertisers Index
Elements of Style
by Talmage McLaurin, AIFD

Exciting bonuses this month on www.floristsreview.com:
• Does Your Shop Pop? Take this quiz
  to find out.
• Learn how to create a charming
  design of gift-boxed blooms from
  German publisher Profil Floral.
Find Financial Peace: Popular
  finance expert Dave Ramsey shares
  tips for weathering the economic
Discover eight ways to show
  employees the love when you can’t
  show them the money.

Plus, check out our special section, “Surviving the Current Economic Downturn,” for more helpful advice.

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