features

Christmas Spirit
The yuletide season is quickly approaching. Offer your customers a merry selection with these inspired designs.

Making Moves
Discover how one florist’s downsized shop and new business plan sparked surprising comments from customers and increased daily sales.

Love Lifts
Check out these new balloon styles for Valentine’s Day 2013.

Ballooniversity’s Homecoming
This popular event returned to its home for burton + BURTON’s 30th anniversary, offering a host of floral and balloon classes for all of life’s occasions.

Fresh Wheels
Automakers offer new delivery vehicle options for 2013.

More Bang for Your Buck
Double-duty coolers help stretch your budget.

1-800-Flowers Franchise Convention
Retail florists gather in Las Vegas to share ideas and explore opportunities to grow their businesses.


departments

Reviewing Stand by Frances Dudley, AAF
Biz Bits

design
Technique
Sympathy
Wedding

product
Fresh Flower
What's New

business
Briefs

Florists' Review Bookstore
Classifieds
Advertisers Index
Product Source Guide
Trendspotting
   
by Talmage McLaurin, AIFD

When you “LIKE” Florists’ Review on Facebook, be sure to click “Show in Newsfeed” to ensure you see our posts.

ON THE COVER
MATERIALS: Cymbidium orchids, ‘Supergreen’ roses and carnations courtesy of FTD Flower Exchange; Ornament Candleholder/Vase from burton + BURTON; ribbon from d.stevens; Oasis™ Aluminum Wire from Smithers-Oasis; fresh lime from local market.



 

 

Click here to purchase the current issue of Florists' Review.
 


Exciting bonuses this month online:

Hands-On How-To Video:
regal roses
Learn this easy technique for creating sublime topiaries in a snap.




Florists' Review Enterprises, Inc.
PO Box 4368
Topeka, KS   66604

Phone: 800-367-4708
Local: 785-266-0888
Fax: 785-266-0333
Follow FloristsReview on Twitter


©Copyright 2014 Florists' Review Enterprises