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Spooky!

Watch as Lori creates a piece perfect for a Halloween Bash. Using plastic skulls as the container and adding red spray roses, tinted cockscomb and white cushion chrysanthemums, individual skull pieces are made.  Add a couple of flower enhanced...
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La Belle Esposa

"Floral Renaissance" inspires rebirth of creativity and appreciation fo bridal flowers. Designers: Hitomi Gilliam & Susan Mcleary Location: Fattoria Lavacchio Photo & Video: Amanda Dumouchelle Photography- Amanda Dumouchelle and Mallory Walker Wedding Dress Designer: Lucio Antonucci Flowers: Mayesh Wholesale Florist, Royal Flowers of Ecuador,...
Jet-Set Jewelry

Jet-Set Jewelry

Unique and exotic wearable floral designs aren’t reserved only for the jet set! They are attainable, affordable and a lot of fun to create. While wearable designs can be genuine conversation starters, they also elevate the art of floral...
Stay on top of the latest floral trends and plan your strategy for 2019!
Be prepared for the upcoming year and plan your business strategy for 2019!
Captivating Crescent

Captivating Crescent

A classic crescent design, when created to be seen and hung overhead, can brighten a small event footprint, add atmospheric drama or dress-up a ceiling’s negative space in lieu of tabletop designs. Here, designer Susan McLeary, owner of Passionflower...
Florists Review Magazine at Agriturismo Fattoria Lavacchio, Elopement with Dalila and Rossario! Designers: Hitomi Gilliam & Susan Mcleary Location: Fattoria Lavacchio Photo & Video: Amanda Dumouchelle Photography- Amanda Dumouchelle and Mallory Walker Wedding Dress Designer: BHLDN Flowers: Mayesh Wholesale Florist, Royal Flowers of Ecuador,...
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Birch and Blooms

Watch as Lori uses cut birch branches that are bound with Rustic Wire, around a block of floral foam to create a woodsy-looking structure perfect for a beautiful seasonal bouquet (floral foam and wire provided by Smithers-Oasis North America). ...
Pumpkin Spice Wreath It’s like a pumpkin spiced latte for the eyes! This richly textured and autumn-hued composition signals multisensory cues of seasonal change and the beloved traditions that go with them. Inspired by the sights, smells and textures of...
At the 2018 edition of the International Floriculture Expo (IFE), held the last week in June in Chicago, more than 225 vendors showcased new products and services to the nearly 1,500 floral professionals in attendance. Many of the exhibitors...
BloomKonnect Company Profile

BloomKonnect Company Profile

BloomKonnect is a business-to-business online marketplace revolutionizing how flowers are bought and sold, offering more than 45,000 flower types available by color, variety, length, farm and country. “We provide a global marketplace and supply-chain infrastructure so florists can buy...
Luxury weddings ($100,000 budget or more) account for a smaller portion of the customer base than the “average wedding spend” (which is probably closer to $30,000), so if you haven’t made your mark in the luxury wedding business, you’re...
After Greg Krehel sold his software business about 10 years ago, he began dabbling in hobbies he’d never had a chance to pursue before, such as learning foreign languages, music and woodworking. He also started collecting succulent cacti, and...
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Fall Into Lavender

Watch as Lori turns a white pumpkin into a princess of a centerpiece. Soft hues of lavender roses ‘Ocean Song’ and antique Hydrangeas provided by BloomKonnect, cutting from the garden like hosta, coleus and fern foliage, purple beautyberry (callicarpa)...
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2018 Trend Summit

Uncovering the next big thing at the Trend Summit Vancouver 2018. Hitomi Gilliam talks about her vision for this event.
Field to Vase Dinner Tour

Field to Vase Dinner Tour

It wasn’t on a farm. It involved politicians, and it was held on the lawn of California’s State Capitol. This innovative mid-June version of the American Grown Field to Vase Dinner series started with a reception during which guests...
When working on the “Inspiration for Creation” feature article in our March issue, we were overwhelmed by the number of floral designers who wanted to contribute to that project. Because we could not include everyone, we created this column...
Traveling the world, Tomas De Bruyne, EMC, owner of Tomas De Bruyne Floral Experiences Worldwide in Ruddervoorde, Belgium, and co-founder of the international floral education program European Master Certification (EMC), divides his time between two diverse yet complementary facets...
Wild-Gathered

Wild-Gathered

Based in Seattle, Botanique is housed in a freestanding studio located just steps beyond Kelly Sullivan’s family home, surrounded by a vibrant cutting garden that serves as muse. Like many floral designers, Kelly has responded to teaching requests in the...
products in bloom cover

Products in Bloom

1. Badash Crystal, Downtown Cylinder Vase, (631) 242-9101, badashcrystal.com 2. Ball SB, Gypsophila ‘Mirabella’, (305) 471 6191, www.ballsb.com 3. burton + BURTON, Hanging Tin Planters, (800) 241-2094, www.burtonandburton.com 4. Danziger - “Dan” Flower Farm, Petunia ‘Capella Pink Lace’, danzigeronline.com...
When challenged to showcase the beauty, uniqueness and forward trend of locally grown tropical greenery by the Floral Greens Farmers of Florida (FGFF), a light bulb went off in the creative mind of Brooke Raulerson, AIFD, owner of Revelation...
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Hello Fall!

Watch as Lori puts together a beautiful fall setting perfect for a home entry, buffet or tablescape. By adding a fall garland of leaves, pine cones and berries, provided by Melrose International, along with grapevine and cut grass plumes...
Picture-Perfect Fall Weddings

Picture-Perfect Fall Weddings

The rustic elegance of this enchanted woodland wedding was framed with an earthy green forest set on a 155-acre mountain retreat. The outdoor altar featured an ivy-laced trellis adorned with clusters of white daisy spray mums and flanked with...
Bow Tie in Bloom

Bow Tie in Bloom

The showstopper in a tuxedo ensemble isn’t the tuxedo – it’s the command performance of the black bow tie sharply contrasted against a stark white collar. And now, men’s fashion houses may want to take note of the bow...
Perennial Favorite

Perennial Favorite

In 1988, when the Association of Specialty Cut Flower Growers (ASCFG) was founded, most flower farmers communicated in decidedly low-tech ways. Janet Foss, of J. Foss Garden Flowers in Chehalis, Wash., recalls eagerly awaiting the arrival of her favorite...
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