Timeless and Sublime

Timeless & Sublime

FLORAL DESIGNS AND PHOTOS BY LORI MCNORTON TEXT BY MARTI BOONE, CFD The adage “tricks of the trade” and the sound advice it invites come to mind when working with flowers that require specific care to elongate their use and enjoyment....
The third installment in my new series of articles in which I examine and analyze the inner workings – good and bad – of three real flower shops. “I thought I could just buy the store and let the existing...
Florists Review Weddings

Weddings

This month, the staff at Florists’ Review went on the hunt for weddings outside the mainstream. Theme weddings or lifestyle weddings are unique statements about the couples and their desire to break free from the constraints of a traditional...
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Falling for Tulips

Who says tulips are just for Spring? Watch as Lori designs a autumn-inspired arrangement with orange tulips and snapdragons provided by The Sun Valley Group and demonstrates how to make an armature from decorative wire and artificial fall picks....
Petal Passion and Panache

Petal Passion and Panache

The simplicity and elegance of these complementary pieces can transform wedding and special-occasion attire to another level thanks to textural and detailed elements that delight the eyes. Here, noted floral designer Susan McLeary, owner of Passionflower in Ann Arbor,...
As a wedding florist, the budget discussion can be one of the trickiest to navigate. Should you ask for a budget up front? Should you wait to see what the customer wants and then present a price? Should you...
Aware

Aware

There are many types of trends; some have nothing to do with the usual color, style and stories that we have traditionally followed. During a 45-day period from May 31 through July 12 this year, we had the opportunity...
The Blissful Willow

The Blissful Willow

Katie Anderson & Christy Marsh By Jon Bell You won’t find thousands of followers at The Blissful Willow’s Instagram account – not yet anyway – or images of gorgeous flower arrangements from weddings and parties and farm-to-table dinners. What you will find,...
Creativity-Pirjo Koppi

Creativity: Pirjo Koppi

When working on the “Inspiration for Creation” feature article in our March issue, we were overwhelmed by the number of floral designers who wanted to contribute to that project. Because we could not include everyone, we created this column...

From the Publisher

“Twenty years from now, you will be more disappointed by the things you didn’t do than by the ones you did. So throw off the bowlines. Sail away from the safe harbor. Catch the trade winds in your sails....
products in bloom

Products in Bloom

1. AFB Enterprise, Ceramic Bamboo Pot and 10” Heart Shaped Bamboo, (626) 513-2868, afbenterprise.com 2. burton + BURTON, Farm to Table Mason Jar Vase and Mason Jars Clear with Flowers, (800) 221-2043, burtonandburton.com 3. Danziger - “Dan” Flower Farm,...
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Cosmic

Watch as Lori shares how to create a pomander ball out of 'Cosmic' Gypsophila provided by Danziger- "Dan" Flower Farm and light blue delphinium florets from The Sun Valley Group. A handle and streamers of double-faced satin from Lion Ribbin Company...
Who: Melanie Harringon, owner and designer What: Dahlia May Flower Farm Where: Trenton, Ontario, Canada Social Media: dahliamayflowerfarm.com, @dahliamayflowerfarm About: Opening a permanent retail shop on the flower farm she runs with her husband, Ontario-based Melanie Harrington is a young entrepreneur who has...
La Fête de Jardins & Loisirs

La Fête de Jardins & Loisirs

Nestled among rolling green valleys and meandering rivers, Domaine Provincial de Chevetogne, about an hour southeast of Brussels, Belgium, was the enchanting setting for the 14th edition of La Fête de Jardins & Loisirs held May 27. Once an...
3-Dimensional Décor

3-Dimensional Décor

Inspired by the ruching technique of a seamstress, this embellishment is fast, easy and customizable for any floral combination with your choice of favorite ribbon. Here, designer Lori McNorton chose a striking black-and-white ribbon to embellish the front of...
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Harvest Time

Watch as Lori creates a bouquet using fresh flowers and dried materials that make us think of the early harvest time. Sunflowers and snapdragons with touches of filler flowers like Asters and Solidago provided by The Sun Valley Group are selected for this...
The canvas for FloralFest 2018 in historic Istanbul, Turkey, was Küçükçiftlik Park, where the palette was a spectacular array of richly colored flowers arranged in just about every medium imaginable. A stroll through this year’s venue invited more than...
For the third year running, Certified American Grown Flowers worked with The Congressional Club to guarantee that all of the flowers and foliage featured at this year’s First Lady’s Luncheon, held May 15 in Washington, D.C, were American Grown. Every...
Structured Alstreomerias

Structured Alstreomerias

Step 1 Assemble all materials, remove the leaves from the lower stems of the Alstroemerias and fill the vase with properly proportioned flower-food solution. Step 2 Use the spiraling technique to create a bouquet. Bind with a piece of rope or...
In the midst of one of the harshest winters on record, the Windy City offered a fresh breath of spring air to thousands of flower lovers and gardening veterans and families of all ages with the return of...
Ode to the Iris

Ode to the Iris

Faye Zierer Krause, of Flora Organica Designs in Arcata, Calif., considers the standard Iris a bit of an underdog. But having grown up on her parents’ organic farm before starting her floral design studio in 2015, she finds appreciation...
On a small plot of land near Puget Sound in Des Moines, Wash., a quaint maritime city about 15 minutes south of Seattle, is where master gardener Debra Prinzing stops to smell the flowers. Literally. Like the blooms...
Tropical Nouveau

Tropical Nouveau

Tropical flower arrangements are often architectural, linear, formal-linear or free-form designs, and because of the sizes of some of the botanicals, often relatively large. They also frequently contain only botanicals that are native to the tropics.“Tropical Nouveau” is...
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Nature’s Garden

Watch as Lori creates an arrangement that will take you on a stroll though nature's garden. Combining a variety of fresh cut flowers that looks as though they were cut right out of the garden and designing with natural...

ELEVATED ELEGANCE

A smorgasbord of succulents stars in this captivating centerpiece. Floral design by svetlana (lana) Chernyavsky, aiFd Simple materials are transformed into a singular statement piece for a dining table or sideboard in this creation by Svetlana (Lana) Chernyavsky, AIFD, of Dream...
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